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Once Upon a Design: Introducing Visual Storytelling

Storytelling as a technique has been getting a lot of buzz in the nonprofit world for its value as a compelling way to make the case for our programs.  When crafting effective stories for nonprofits, experts like Big Duck – a boutique nonprofit-oriented communications firm, finds that the best tales are told not just with evocative language but through smart visual design. Visual storytelling is about more than just amazing pictures, lovely presentations, stunning annual reports, and infographics (or information visualization, if you want to get all fancy about it) – it’s a chance to quickly connect to your audience.  Learn more about visual storytelling. 01/24/2012