New brief on messaging and collaborative action
For Immediate Release
The National Human Services Assembly (www.nationalassembly.org) has released a brief entitled, Putting Human Needs on the National Radar Screen, a brief on messaging and collaborative action for nonprofit human service and community development organizations. The National Assembly is an association of more than eighty of the nation’s leading national nonprofit human service and community development organizations.
The impetus for the brief came from the board of the National Assembly and the National Collaboration for Youth, which is a part of the Assembly. Both groups saw that human services were among the first programs to be cut at both state and federal levels and that the public and public officials are not aware of the importance of these programs to vulnerable people.
The brief suggests language but also establishing new narratives about the collective contributions of related human service and community development programs.
“We either suffer death by a thousand cuts,” said Irv Katz, President of the National Assembly, “or we get more sophisticated about telling our story and more collaborative in demonstrating our collective impact.” “This is not about programs,” he added, “it is about human needs. Those needs are not on the nation’s radar screen currently and won’t be unless service providers and their allies take action to change that.”07/20/2011